Today Reserved brand opened its first shop in London. Not anywhere else, but on Oxford Street. Premium location and Kate Moss in the new campaign is what we notice straight away. The shop is in the centre on London, the busiest area, really. I stopped by to see the new collection and take some pictures.
This blue cardigan is definitely one of my favourites. I reckon we’ll see similar styles on streets of London soon.
Jacket is mine now (yay!) and I couldn’t find these trousers , but I will definitely want them soon
Reserved, bravo! There is something for everyone there. Some very boho-like styles, some very rock&roll thing going on too, flares and ruffles and lace and leather. Everything.
Here’s just a picture of my reflection in a mirror. Wearing Ganni tee, &otherstories trousers, Zofia Chylak bag and Le Specs shades. Just because.
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